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A great idea can change the world, but not if it remains just an idea.
Founders are stretched thin trying to make progress on multiple fronts, whilst tirelessly seeking capital and talent.
Design plays a critical role in a company’s success, but its value is often misunderstood. Great design creates a seamless, intuitive experience that aligns with user needs and expectations. It not only attracts new users but also keeps them engaged and satisfied, building loyalty and driving long-term business value.
Knowing where to get the right design support is tough. Big agencies are often cost-prohibitive. Freelancers and internal hires often lack all the skills that you need.
That’s where UntilNow comes in.
We combine real-world expertise with a deep understanding of the startup journey. We provide founders with both advice and execution. Helping them scale from idea to growth with the right combination of expertise at every step of the way.
About us
What we believe
A great idea delivered poorly, rarely survives. From seed to IPO, our mission is to generate billions of dollars in startup value by creating experiences that people truly love and remember.
We focus on the customer and pull the right design levers to deliver a great end-to-end digital, product experience, whatever stage of the journey you are on.
Our team doesn’t distinguish between form and function, strategy and execution. This allows us to deliver your digital experience efficiently. We operate as a nimble, high-powered team working hand-in-hand with early-stage founders. We've done this before.
Who we work with
We're careful about who we work with and what we work on. We're interested in ideas, organisations, and individuals that are as ambitious about the future as we are, and can see the role digital products will play in it.
We say yes to projects that hit the trifecta of positive impact, have already raised or are self funded, and most importantly-have a great team. We say no to clients that place a low value on the role of design, and to ideas that impair the future we hope to contribute to.
We’re not here to trick more people into using your product more. We respect privacy laws.
We believe customers of digital products should be treated with respect.
Working with us
We’re not full-service. We do one thing and do it well - design incredible user experiences. Everything we do is in service of the product and we leverage design, brand and strategy to increase its business value.
Think of us as a true partners in the work, we’ll push you and ourselves to find the best outcome. We may not always solve the problem you ask for, but we’ll solve the problem your product needs.
We form partnerships selectively and make commitments to our founders-to honor their vision, optimize their experience, and deliver world-class products.
Results
$
3.4
B
total client value
$
950
M
raised by our clients
51.2
X
average value increase
How we do it
Startup pace
You want to move fast. So do we. We operate as a nimble, high-powered team working hand-in-hand with early-stage founders. We know your world and understand the tradeoffs. We help you to prioritise design tasks to have the greatest impact.
Shared tools and access
We can work in your figma (or ours - whatever is best for you) so that you can have an easy to access for our work.
Sydney-based, globally powered
We hire the best from every corner of the world and get out of their way to let them do their life’s work. Each person on your team is hand-selected based on expertise and project chemistry to bring your product vision to life.
Action not just activity
We’re allergic to agency overhead, bureaucracy, and process. We only hire practitioners of their craft who are in the work, partnering closely with our clients on a daily basis.
Highly collaborative
Expect stand-ups, workshops and ceremonies to keep you in the loop. We’ll involve you as much as you’d like to be involved this also extends towards any advisors, or others who you would like to bring along on the journey.
Strategy with execution
Exploring the right questions is as important speed of delivery. We seek to understand the problem you aim to solve, and how design is best leverage to boost business impact. This informs how we build the product now to efficiently achieve your future goals.
Capabilities
From strategy to brand to product, our services are designed to drive growth. We combine the expertise of our internal team with our extensive network of specialists, ensuring comprehensive coverage across domains.
Some of our clients
From early-stage startups to ambitious scaleups, we partner with bold teams bringing transformative ideas to life. Each collaboration reflects our passion for crafting thoughtful, impactful solutions—whether it’s building memorable brands, designing seamless digital experiences, or solving complex challenges with clarity and purpose. Together, we create work that drives progress and leaves a lasting impression.
Our perks
Flexible office days
Choose any 3 days per week to work from home
$500 learning budget
We’ll invest up to $500 in courses, workshops and more - you choose!
2 weeks remote
Experience the flexibility of up to two weeks of remote work per year.
Incredible offices
We’re based at The Commons, a delightfully designed space
Team lunches
Every month we get a little fancy and splash out for a meal together
Monthly mentoring
You’ll have dedicated one-on-one time with our senior leaders
Open positions
Graphic/Brand Designer
Sydney · Hybrid (Contract)
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